The Transformation of the Real Estate Sector in 2025: Key Trends in Torrevieja and Orihuela Costa

The Torrevieja and Orihuela Costa property market continues to evolve in 2025, driven by digitalisation, sustainability and growing international demand. In this article, we look at the key trends that will shape the sector and how these affect buyers, investors and property owners in the region.

1. Digitalisation of the Sector: Technology and New Experiences

The process of buying and selling homes has changed radically in recent years, and 2025 is no exception. Some key innovations include:

• Virtual Visits and Augmented Reality: The possibility of touring properties without having to travel is revolutionising the buying experience.

• Big Data and Price Prediction: Real estate platforms are using artificial intelligence to offer more accurate valuations and personalised advice.

• Digital Contracts and Blockchain: Electronic signatures and blockchain technology streamline procedures and guarantee greater security in transactions.

→ Check out our catalogue of properties for sale in Torrevieja and Orihuela Costa to find out about the latest opportunities.

2. Sustainability and Green Construction

The commitment to the environment is redefining construction on the Costa Blanca. New developments are committed to:

• Energy Efficiency: Homes with A energy certification and use of renewable energy.

• Sustainable Materials: From ecological insulation to water recycling systems.

• Environmental Regulations: Spain has tightened energy efficiency requirements in the real estate sector (source).

3. Growth in International Demand

Torrevieja and Orihuela Costa remain key destinations for foreign buyers, especially British, German and Nordic. According to Idealista, in April 2024, the average house price in Orihuela reached €2,323/m², with an increase of 2.4% compared to the previous month.

In addition, a HuffPost article points out that Torrevieja has become especially attractive to Britons due to its competitive prices, with homes starting at €66,000.

4. Investment in the Rental Sector

The rental market is booming due to high demand from tourists and temporary residents. Key factors include:

• Increase in long-term rentals due to teleworking and favorable weather.

• Regulation of rental prices to control access to housing in high-demand areas.

• Holiday rental profitability, especially in locations close to the beach.

To find out about the best investment opportunities, check out our rental section.

Conclusion

The real estate market in 2025 is marked by digital transformation, sustainability and growing international demand. Torrevieja and Orihuela Costa continue to establish themselves as key destinations for both home purchase and rental investment.

If you are interested in buying or investing, at Iberohomes we offer you personalized advice and the best opportunities on the market.